There's a reason Anna Murray, founder of Laing, always leans into cardigans season after season. "Cardigans are the ultimate adaptable piece," she explains. "They're not just for layering—they're for draping over shoulders on cool evenings, for adding instant sophistication to any outfit, for bridging seasons when temperatures can't make up their minds."
At Laing, we've always believed that a well-designed cardigan is one of the most valuable investments you can make for your wardrobe. That's why every season features several cardigan styles across our favourite luxury fibres: cashmere, merino, and alpaca.
Why Cashmere Cardigans Remain Unmatched
A cashmere cardigan represents the pinnacle of luxury knitwear. Our Grade A Mongolian cashmere creates pieces that improve with age, becoming softer and more beautiful with each wear. The natural properties of cashmere—breathability, warmth without weight, and that incomparable softness—make it the ideal choice for year-round comfort.
Grey Cashmere Cardigans: The Ultimate Neutral
A grey cashmere cardigan might be the most versatile piece in your wardrobe. Whether you choose our classic Cashmere Cardigan in Grey Marle or opt for a deeper charcoal tone, grey works seamlessly with every colour palette. It's sophisticated enough for the office, relaxed enough for weekends, and elegant enough for evening occasions.

Cream Cashmere Cardigans: Effortless Elegance
A cream cashmere cardigan brings fresh sophistication to any outfit. The neutral tone works beautifully against both dark and light pieces, making it the perfect transitional piece for shoulder seasons. Layer it over summer dresses as temperatures drop, or wear it alone with tailored trousers for timeless elegance.

The Versatility That Changes Everything
The true beauty of a well-designed cardigan lies in its adaptability:
For Layering: The classic approach—over tees, under blazers, creating warmth and visual interest through thoughtful layering.
As Outerwear: In New Zealand's unpredictable climate, a substantial cardigan often serves as your outer layer, providing warmth without the bulk of a traditional coat.
Draped Elegantly: One of the most overlooked styling options—draping a cardigan over your shoulders adds instant sophistication to everything from cocktail dresses to casual denim.
Shoulder Season Essential: Those tricky transitional months when it's too warm for coats but too cool for just a tee—a cardigan is the perfect solution.

Beyond Cashmere: Merino and Alpaca Excellence
While cashmere cardigans represent luxury at its finest, we also craft beautiful pieces in merino wool and alpaca blends.
Merino Cardigans: Our merino pieces offer exceptional value without compromising on quality. A black merino cardigan or navy merino cardigan provides sophisticated colour options that work beautifully in professional settings, while the natural properties of merino—temperature regulation and odour resistance—make these pieces perfect for frequent wear.
Alpaca Blend Cardigans: Alpaca brings a unique hand-feel that's softer than wool yet more substantial than cotton. The natural lustre and drape create pieces that photograph beautifully and age gracefully.
Building Your Cardigan Collection
Anna suggests starting with one exceptional piece—a cashmere cardigan in grey or cream—then building from there. "Once you experience how a really beautiful cardigan transforms your daily dressing, you understand why they're so essential," she notes.
For Your First Investment: Choose a classic silhouette in a neutral colour. Our V-Neck Cashmere Cardigan in Grey Marle is a perennial favourite for good reason—it works with everything and improves with time.

For Expanding Your Collection: Consider colour and texture. A cashmere cardigan in grey covers your neutral needs, while a cream cashmere cardigan adds lighter sophistication. For variety, a merino piece in navy or black provides professional polish with easy care.
The New Zealand Perspective on Cardigans
Living in New Zealand means understanding variable weather—and cardigans excel in this environment. "We design for real life," explains Anna Murray. "Our customers need pieces that work in air-conditioned offices and coastal winds, pieces that travel well and layer beautifully."
The shoulder seasons—autumn and spring—are when cardigans truly shine. They bridge the gap between summer's lightness and winter's warmth, offering that perfect layer of comfort when you're not quite sure what the day will bring.
Investment Dressing at Its Finest
When you choose a cardigan from luxury fibres like cashmere, merino, or alpaca, you're making an investment in versatility. These aren't pieces for a single season—they're wardrobe foundations that adapt to changing styles, occasions, and even life stages.
The mathematics of a great cardigan are compelling: one piece that works across seasons, occasions, and styling approaches represents exceptional cost-per-wear. A grey cashmere cardigan that moves from office meetings to weekend brunches to evening dinners justifies its investment through sheer utility.
As Anna Murray puts it: "The best cardigans are the ones you reach for without thinking—because you know they'll work perfectly, no matter what the day holds."
Whether you're building your first luxury knitwear collection or adding to an established wardrobe, a beautifully designed cardigan remains one of the smartest investments you can make. It's a piece that truly works as hard as you do.